Duration: 4 years
Course description:
The Marketing Management program prepares the students to be responsive to the total environment by providing technical skills and competencies in the area of marketing. Theory is blended with practicum activities to give the students a broad and enriched base for a career in marketing.
The objective of the program are:
1. Help the students to seek employment and entry level jobs or positions of responsibility as marketing manager, marketing executive or marketing director;
2. Guide the students in organizing or managing entrepreneurial activities if they decide to be self-employed;
3. Equip the students with knowledge of the principles and concepts or marketing and;
4. Prepare the students to pursue a teaching career or graduate studies in business.
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Admission requirements:
1. High School Report Card (For High School / Incoming Freshmen Students)
2. Photocopy of National Career Assessment Examination (NCAE) Test result (For High School / Incoming Freshmen Students)
3. Transcript of records and / or computer-generated Evaluation of Grades (for transferees and 2nd Coursers)
4. Certificate of Good Moral Character
5. Preliminary interview by the Guidance Counselor
6. Duly accomplished Admission Form (To be given after the preliminary interview)
7. Three (3) pieces of 1x1 ID pictures (identical, plain background and latest)
Tuition Fees:
P 15,000-17,000 per semester
Testimonials:
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2 testimonials of BSBA in Marketing Management graduates of SMC Iligan City