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BS in Developmental Communication in the Philippines

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Program Overview

The Bachelor of Science in Development Communication (BS Dev Com) is a four-year degree program that provides students a strong foundation of the theories and principles of communication and its significant role in development. The program has a broad range of subjects in natural and social sciences, agriculture, health, and the environment. It also focuses on the context behind verbal and non-verbal messages on different media platforms. With all of these relevant subject matter, the program aims to make students knowledgeable on skills needed in implementing communication programs for development. Graduates of this program are expected to analyze social issues through applying social sciences concepts and theories while making sure professional and ethical standards are followed.


Recommended Senior High School Strand

Students who want to pursue a degree in Developmental Communication are encouraged to take the Humanities and Social Sciences (HUMSS) strand under the Academic track. The curriculum focuses on human behavior, literature, education, politics, liberal arts, and society. The HUMSS strand will cover relevant topics that may be further discussed in their college lectures. 


Subjects and Curriculum

  • Introduction to Development Communication
  • Communication Theory
  • Communication Research
  • Communication, Culture, and Society
  • Communication Media Laws and Ethics 
  • Communication Programs and Campaigns

Admission Requirements

Qualifications

  • The student must be a high school graduate. 

However, if they were not able to graduate high school, they may opt to take the Alternative Learning System (ALS) and pass the Philippine Educational Placement Test (PEPT) to qualify for college; the availability of courses for PEPT passers depend on the university.

  • The students must pass the College Admissions Test of the university.

Basic Requirements

  • Form 138 - High School Report Card (Original and Photocopy)
  • Recommendation letter from High school principal and guidance counselor
  • Most recent medical and dental health record
  • Copy of NSO Certified birth certificate
  • Certificate of Good moral character
  • Copy of honorable dismissal
  • Copy of high school diploma
  • (1) Latest 2”x2” ID Picture

Program Outcome

Graduates of Developmental Communication are expected to be able to:

  • Have a critical understanding of development perspectives
  • Properly use of communication information and knowledge
  • Apply communication theories, principles, and models in development work
  • Conduct communication research and methods
  • Adhere to ethical standards and practices

On-The-Job Training/Internship

During the fourth year of the program, students are required to attend an On the Job Training (OJT) in commercial and public media-related companies, or organizations with departments that needs specialized mass communication concepts and principles. Students are given the opportunity to apply their knowledge and skills in an actual work setting. Usually, universities require them to submit a written report on their tasks, learning experiences, and hours rendered. Their work performance will also be evaluated by their immediate managers and will be submitted to their respective OJT coordinator. The number of hours required may differ in each university.


Board Exam

The BS in Developmental Communication does not have a board examination. However, graduates may opt to take the Civil Service Examination (CSE) conducted by the Philippine Civil Service Commission (PCSC) to qualify in working in government offices. Some graduates opt to take a Master’s degree followed by a Doctorate degree to gain expertise in the industry. 


Career Opportunities

Graduates of BS in Developmental Communication may pursue a career path in commercial and public media-related companies or organizations with departments that needs specialized mass communication concepts and principles. They may apply as a public relations officer, project development officer, communication analyst, media planner, or academician.

Reviews of BS in Developmental Communication graduates:

J. F.
◈ Studied BS Development Communication
◈ At University of the Philippines Los Banos
◈ Graduated 2012

list bulletWhy did I choose Developmental Communication: Honestly, I was in to English class when I was in high-school and I though that Development and Communication and Communication Arts best fit me. Also, bearing in mind that I will be a new anchor someday, I chose Development Communication since it offers Major in Broadcasting and Telecommunication.

list bulletAbout my college education: Pro poor, bridging the gap for the under served and marginalized, repackaging of highly technical papers, editing, script writing, writing basically, Knowledge Management, Video production and others are what I learned from the course. But these are just knowledge and skills which you can basically read and learn. But the learning I have and will forever carry is that I know how to deal with different kinds of people in all walks of life. I learned how to adjust in different situations. And most definitely your course or major does not define you and does not dictate what you can and cannot do; that you have to be at your best in any situation, you have to be flexible, you have to adjust you have to adapt and adopt.

I don't think there is much difference from taking another course. Students or graduates should not be bounded with what course they finished but rather think of the learning they have beyond those which are measured by numerical grades.

list bulletMy current job: Student Records Evaluator - as SRE, I am in charge of evaluating the academic records of the students from enrollment to graduation. An SRE works under the College Secretary's Office under the supervision of the College Secretary.

My office is actually flexible when it come to duties and responsibilities, aside from SRE duties, I also do some extension works like researches and paper presentations.

list bulletAm I using what I learned in college: Aside form what I learned in my course, I would say that more than anything, the experiences help me a lot. Time management, patience, perseverance, and beating the deadlines help me a lot with my job.

list bulletHow long did it take to find a job: It took me about a month before I finally get hired.

list bulletDo I recommend studying Developmental Communication: Definitely, I highly recommend my course. In fact it is one of the most in demand in the Philippines these days. But you should really have the heart to do it.

For a starter, you won't really get paid that much but you will definitely not be under compensated. Anyway, your performance is also a factor. As long as you excell and be the best in anything, your efforts will pay off.

list bulletAdvice to people who are thinking of studying this course: STOP the stereotypes.
Being a Development Communicator does not necessarily mean you will be a Journalist or a news anchor or an editor or someone dictated by your major.
Being a Development Communicator will definitely change your views in life.
Do not hurry, let yourself learn it by experience.
Keep your expectations and let these guide you, do not be disappointed, always reflect.
Definitely, enjoy!
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