BS in Developmental Communication in the Philippines

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Program Overview

The Bachelor of Science in Development Communication (BS Dev Com) is a four-year degree program that provides students a strong foundation of the theories and principles of communication and its significant role in development. The program has a broad range of subjects in natural and social sciences, agriculture, health, and the environment. It also focuses on the context behind verbal and non-verbal messages on different media platforms. With all of these relevant subject matter, the program aims to make students knowledgeable on skills needed in implementing communication programs for development. Graduates of this program are expected to analyze social issues through applying social sciences concepts and theories while making sure professional and ethical standards are followed.

Recommended Senior High School Strand

Students who want to pursue a degree in Developmental Communication are encouraged to take the Humanities and Social Sciences (HUMSS) strand under the Academic track. The curriculum focuses on human behavior, literature, education, politics, liberal arts, and society. The HUMSS strand will cover relevant topics that may be further discussed in their college lectures.

Subjects and Curriculum

Introduction to Development Communication
Communication Theory
Communication Research
Communication, Culture, and Society
Communication Media Laws and Ethics
Communication Programs and Campaigns

Admission Requirements

Qualifications

The student must be a high school graduate.

However, if they were not able to graduate high school, they may opt to take the Alternative Learning System (ALS) and pass the Philippine Educational Placement Test (PEPT) to qualify for college; the availability of courses for PEPT passers depend on the university.

The students must pass the College Admissions Test of the university.

Basic Requirements

Form 138 - High School Report Card (Original and Photocopy)
Recommendation letter from High school principal and guidance counselor
Most recent medical and dental health record
Copy of NSO Certified birth certificate
Certificate of Good moral character
Copy of honorable dismissal
Copy of high school diploma
(1) Latest 2”x2” ID Picture

Program Outcome

Graduates of Developmental Communication are expected to be able to:

Have a critical understanding of development perspectives
Properly use of communication information and knowledge
Apply communication theories, principles, and models in development work
Conduct communication research and methods
Adhere to ethical standards and practices

On-The-Job Training/Internship

During the fourth year of the program, students are required to attend an On the Job Training (OJT) in commercial and public media-related companies, or organizations with departments that needs specialized mass communication concepts and principles. Students are given the opportunity to apply their knowledge and skills in an actual work setting. Usually, universities require them to submit a written report on their tasks, learning experiences, and hours rendered. Their work performance will also be evaluated by their immediate managers and will be submitted to their respective OJT coordinator. The number of hours required may differ in each university.

Board Exam

The BS in Developmental Communication does not have a board examination. However, graduates may opt to take the Civil Service Examination (CSE) conducted by the Philippine Civil Service Commission (PCSC) to qualify in working in government offices. Some graduates opt to take a Master’s degree followed by a Doctorate degree to gain expertise in the industry.

Career Opportunities

Graduates of BS in Developmental Communication may pursue a career path in commercial and public media-related companies or organizations with departments that needs specialized mass communication concepts and principles. They may apply as a public relations officer, project development officer, communication analyst, media planner, or academician.

Reviews of BS in Developmental Communication graduates:

M. G.

◈ Studied Bachelor of Science in Development Communication
◈ At University of the Philippines Los Banos
◈ Graduated 2012

Why did I choose Developmental Communication: I initially wanted to either become a broadcast journalist or a practicing communication expert in the field of advertising. The course seemed perfect in preparing me for both. Funny thing is, I ended up wanting to become a lawyer right after graduating, and I was such in luck for it prepared me thoroughly for it as well. My course's curriculum offered the right amount of units in different fields (Philosophy, English, Economics, Math, and etc.) required of students applying in law schools.

About my college education: The course offers classes on photography, film-making, journalism, and science communication --- all very varied but all highly requiring of writing skills. Also, it's the perfect course for students who are not as certain as to what career path they intend to pursue in the future. Regardless if the student wants to take up law or medicine right after college, the course is actually perfect.

The course was both fun and challenging. Back in college, I didn't really put much effort in participating academically. I was more active with extra curricular activities. To a degree I regret this as I find that I could've had the chance to graduate with honors, had I focused entirely on academics for I had quite the passion in all things that my course stood for plus the right skills and talents, only my focus was not at it's best back then. All the skills required can be easily acquired (skills in written and oral communication) as all high school graduates are deemed to have enough training to actually excel and deliver. What is needed is the actual mindset that is focused, disciplined, and rooted in hard work.

My current job: After college, I worked as a writer and production assistant at a local broadcasting network (ABS-CBN) for more than three years. Currently, I'm a full-time graduate student taking up law. I still accept writing offers every now and then.

Am I using what I learned in college: All that I learned in college was very practical and applicable in all the fields that I participated at. The course provided all the is necessary for it's graduate to excel as a communication expert. My skills in writing, speaking, design, film, and photography and that thoroughly got trained during college were of most use and value come the time that I was active in the broadcasting industry.

How long did it take to find a job: It took me two weeks.

Do I recommend studying Developmental Communication: I highly recommend it for it provides students with limitless employment opportunities. Students are not limited at all as to the field of industry that they can actively participate in. One can expect an above average salary level offer upon graduating.

Advice to people who are thinking of studying this course: Ask yourself if you have the tenacity to have non-stop written assignments.

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