AB in Multimedia Arts in the Philippines

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Program Overview

Bachelor of Arts in Multimedia Arts (AB MMA) is a four-year degree program designed to equip students with knowledge and skills in multimedia design and development. The program covers core skills in communications, programming, graphic design, combined with digital media and the internet. It also allows students to gain conceptual, technical, aesthetic, and professional skills for innovative storytelling on all media forms. The AB MMA program is a mix of Information Technology (IT) and audiovisual arts and offers students course cycles in computer graphics, 2D and 3D animation, video production, digital photography, digital sound engineering, and game authoring.

Recommended Senior High School Strand

Students who want to pursue a degree in Multimedia Arts are encouraged to take the Arts and Design track. It provides students with the necessary skills needed in the performative and creative field. Skills in music, theatre, visual arts, media arts, and dance are taught in this track. This will help students prepare for their college journey.

Subjects and Curriculum

Basic drafting for multimedia arts
Broadcasting principles and practices
2D graphics and 2D animation
3D graphics and 3D animation
Advertising Principles and Practices
Video Editing and Production
Communication Media Laws and Ethics
Media Management and Entrepreneurship

Admission Requirements

Qualifications

The student must be a high school graduate.

However, if they were not able to graduate high school, they may opt to take the Alternative Learning System (ALS)

and pass the Philippine Educational Placement Test (PEPT) to qualify for college; the availability of courses for PEPT passers depend on the university.

The students must pass the College Admissions Test of the university.

Basic Requirements

Form 138 - High School Report Card (Original and Photocopy)
Recommendation letter from High school principal and guidance counselor
Most recent medical and dental health record
Copy of NSO Certified birth certificate
Certificate of Good moral character
Copy of honorable dismissal
Copy of high school diploma
(1) Latest 2”x2” ID Picture

Program Outcome

Graduates of Multimedia Arts are expected to be able to:

Execute projects in all medium
Develop communication materials in different formats
Apply theories, models, principles, and practices of the discipline
Conduct research in communication in research

On-The-Job Training/Internship

During the fourth year of the program, students are required to attend an On the Job Training (OJT) in various creative agencies and institutions.

Students are given the opportunity to apply their knowledge and skills in an actual work setting. Usually, universities require them to submit a written report on their tasks, learning experiences, and hours rendered. Their work performance will also be evaluated by their immediate managers and will be submitted to their respective OJT coordinator. The number of hours required may differ in each university.

Board Exam

The AB in Multimedia Arts does not have a board examination. However, graduates may opt to take the Civil Service Examination (CSE) conducted by the Philippine Civil Service Commission (PCSC) to qualify in working in government offices. Some graduates opt to take a Master’s degree followed by a Doctorate degree to gain expertise in the industry.

Career Opportunities

Graduates of Multimedia Arts may pursue a career path in various creative agencies and institutions. They may apply for roles such as a web designer, logo designer, illustrator, visual image developer, graphic designer, package designer, visual journalist, layout artist, and content developer.

Reviews of AB in Multimedia Arts graduates:

N. P.

◈ Studied AB-Multimedia Arts
◈ At De La Salle-College of Saint Benilde
◈ Graduated 2018

Why did I choose Multimedia Arts: But growing up, I had a profound interest and passion for art which later lead me to loving design. I couldn't help but focus on things related to it so I decied, "Why don't I study design? I'd love that"

About my college education: In my course, Multimedia Arts, I have learned a lot, from the history, process, ethics, and understanding in design. It met everything I expected from this course and best of all, it pretty much exceeded my expectations in the near-end of my stay. I noticed that my course is very adaptive and it adapted to the current demands in the design industry, so whatever they teach us in MMA, those are the jobs in demand in the market the moment you graduate. I really appreciate the effort and thought they provide to students to all this, made us very confident in our skills and in our future as designers.

I'd say, in my personal opinion, there were some subjects that were not very useful, such as Filipino, or these minor subjects but other than that the other challenges were from majors and there is nothing to complain about since education is all about challenging the individual, and just as I said, "its just a matter of what every individual would do with themselves in college and in life that would dictate if they would be great individual or not."

Several people shifted to another course I know because courses here are interesting and sometimes people can find their passion once they are in the wrong course :) No shame in shifting.

My current job: I'm a freelancer, part-time designer for Alpha Quality Express Inc. And a current designer in Meralco, the jobs they give me are very interesting and are worth learning from.

How long did it take to find a job: 1 day - 2 weeks.

I placed 1 day because Meralco wanted me to start working the moment I applied. ;)

Advice to people who are thinking of studying this course: Tip to aspiring AB-MMA students , portfolio and your personality is a must. Grades are important, but not as much as those 2 that I mentioned :)

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