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AB in Journalism in the Philippines

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Program Overview

The Bachelor of Arts in Journalism is a four-year degree program that deals with the concepts, theories, and principles of news writing, feature writing, editing, copy reading and advertising. The program equips students with the necessary skills to be able to perform editing, design, and production to all media platforms. It also provides a better understanding of producing opinion, interpretative, and analysis pieces for media platforms.


Recommended Senior High School Strand

Students who want to pursue a degree in Journalism are encouraged to take the Humanities and Social Sciences (HUMSS) strand under the Academic track. The curriculum focuses on human behavior, literature, education, politics, liberal arts, and society. The HUMSS strand will cover relevant topics that may be further discussed in their college lectures. 


Subjects and Curriculum

  • Introduction to Communication
  • Introduction to Communication Theory
  • Introduction to Communication Research
  • Journalism Principles and Practices
  • News Writing
  • Feature Writing
  • Broadcast Journalism
  • Media Ethics
  • Editorial Management
  • Research in Journalism
  • Photojournalism
  • Online Journalism

Admission Requirements

Qualifications

  • The student must be a high school graduate. 

However, if they were not able to graduate high school, they may opt to take the Alternative Learning System (ALS) and pass the Philippine Educational Placement Test (PEPT) to qualify for college; the availability of courses for PEPT passers depend on the university.

  • The students must pass the College Admissions Test of the university.

Basic Requirements

  • Form 138 - High School Report Card (Original and Photocopy)
  • Recommendation letter from High school principal and guidance counselor
  • Most recent medical and dental health record
  • Copy of NSO Certified birth certificate
  • Certificate of Good moral character
  • Copy of honorable dismissal
  • Copy of high school diploma
  • (1) Latest 2”x2” ID Picture

Program Outcome

Graduates of Journalism are expected to be able to:

  • Properly use of communication information and knowledge
  • Master the use of different media forms
  • Apply communication theories, principles, and models in development work
  • Conduct communication research and methods
  • Adhere to ethical standards and practices

On-The-Job Training/Internship

During the fourth year of the program, students are required to attend an On the Job Training (OJT) in different companies and organizations within the press and media industry including local newspaper organizations, magazine companies, online publications, public relations and advertising firms, television networks, and radio companies. Students are given the opportunity to apply their knowledge and skills in an actual work setting. Usually, universities require them to submit a written report on their tasks, learning experiences, and hours rendered. Their work performance will also be evaluated by their immediate managers and will be submitted to their respective OJT coordinator. The number of hours required may differ in each university.


Board Exam

The BS in Developmental Communication does not have a board examination. However, graduates may opt to take the Civil Service Examination (CSE) conducted by the Philippine Civil Service Commission (PCSC) to qualify in working in government offices. Some graduates opt to take a Master’s degree followed by a Doctorate degree to gain expertise in the industry. 


Career Opportunities

Graduates of AB in Journalism may pursue a career path in different companies and organizations within the press and media industry including local newspaper organizations, magazine companies, online publications, public relations and advertising firms, television networks, and radio companies. They may apply as a media researcher, reporter, feature writer, layout artist, creative writer, sports writer, travel writer, photojournalist, editorial assistant, columnist, or public relations officer.

Reviews of AB in Journalism graduates:

A.
◈ Studied AB in Journalism
◈ At Manuel L. Quezon University
◈ Graduated 2011

list bulletAbout my college education: I finished Journalism enjoying every subject from News writing, Feature writing, Technical writing, Advertising principles, Newspaper Management, Public Relations and Investigative Journalism.

I like Journalism because of my enthusiasm and appreciation to writing and communication; which is highly important nowadays. People tend to communicate using one way only (speaking and not listening).

This major molded my character to listen to different sides or angles of each issue - either public or private. It highly interests me to develop my skills in objectivity and truthfulness. In addition, to meet new people of different classes.

There are difficult scenarios that we encounter during our studies like deadlines, high expectations from our professors. However, we found out that it is really expected from us for once we work either in the field of media, corporate world or even in life. It is much more difficult and challenging.

list bulletMy current job: I work in a Telecommunications company under the Sales and Marketing department handling Business Groups.

list bulletAm I using what I learned in college: Definitely! If I may quote a lecturer who once said, "IQ gets you hired, but EQ gets you promoted".

list bulletHow long did it take to find a job: I got the job first. Right now, I am doing my follow up to get the copy of my Transcript of Records and Diploma as per company's requirements.

list bulletDo I recommend studying Journalism: Yes, I recommend to all incoming freshmen college students to study Journalism for it will definitely improve their skills in both written and oral communication. In addition, you will be cautious on what you're saying because it teaches more ethics and broad knowledge of interdisciplinary studies.
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