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Reviews of BSBA in Marketing Management Graduates from the Philippines

J. B.
Studied BSBA in Marketing Management
at University Of Santo Tomas , Manila
Graduated: 2014

Why did I choose this course:
I chose this particular course because it suited me. Before taking series of college entrance exams, I was undecided then on what program do I really want to embark my future on. Then, with the help of the guidance council's series of personality and course fits to my capability, those lists of programs being offered by many universities and colleges go down to three which are Business courses, Hospitality courses and Crafty courses. Since crafty courses are in a form of hobby that I can acquire skills through enrolling for a month classes, business courses and hospitality courses are now the choices. But then, I prayed on which one should I choose and God gave me a sign. I passed on a business program.

About my college education:
I've learned the fundamentals of management and the deeper sense of marketing since I am taking it as a major.

The most difficult subjects with a very time-consuming and great effort needed is all the subjects that a junior and senior marketing management major needs to take. These are market research, consumer behavior, distribution management, strategic management, integrated marketing communications, marketing management, business laws (specifically corporate, contracts, and negotiable instruments), and so on.

The most useful things that I've learned are all the things that I acquire from my major subjects as well as the advice from religion subjects and the hands-on training/experience as a member/trainee in an organization.

Exams were always difficult especially if you don't prepare for it. There's a mandatory saying that "If you fail to prepare, prepare to fail." Credits to the one who said that but it is really true. It is inevitable to have difficult exams and many people will fail on exam in a certain subject and sometimes, the professor will force to do another exam to grant us a re-take. As for my batch, there were people who shifted to another course but not all have the same reason. Some of them changes their interest, etc.

For me, the traits and attitude required for succeeding in this course are patience, entrepreneurial spirit, optimistic and the urge to finished the program. Patience because this course has or it requires a lot of paperwork, analysis and out of this world ideas. By being optimistic, it helped me get out of the bumpy road of college life mostly during the times that I nearly gave up. With the entrepreneurial spirit, you'll not be taking business course if you're not interested with it. Okay then, there are few instances especially in our school that a lot of students taking this specific course because their parents wanted them to. Entrepreneurial spirit may not or really will not work out. I believe that if one wants to achieve something, he or she must be eager to do in any good way or means just to finish school. One may have different ways on how to succeed but I know with perseverance, it is really possible.

My current job:
As of the moment, I am looking for a job that will matches my line of interest. I am looking for a job on events/trade marketing or those positions that involves hands-on, travelling and organizing events.

Advice to people who are thinking of studying this course:
For those who are considering to study the same course that I have already taken, if you are really giving a lot of thinking to this course... Why not give it a try? If you want to talk practicality, this course will bring you ROI since companies need us because Marketing Professionals or Marketers are considered as a bloodline of the company. Also, management courses that you'll be taking up are really useful in whichever industry you intend to work for especially those fundamentals that you'll be learning. If you want a course that is fun, this course will bring your mind upside down as you need a lot of creativity to create an innovate/ out of the box ideas that will satisfies the majority need. The more fun here is you will have a chance to create something that will be of a need by people and know the possibility if they are actually needing it or not. Not only for the tangible ones but also for the intangibles. You can also experience conceptualizing advertisements. Sounds wonder
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A. A.
Studied BSBA in Marketing Management
at University Of Santo Tomas , Manila
Graduated: 2010

Why did I choose this course:
During my last year in high school I wasn't decided yet as to what course to take in college. I wanted to take up interior design, I know I have this creativity in me but I am not confident enough to take fine arts as a course. I also tried child development courses which I passed with a school that has expensive tuition fees. I think the deal breaker was to get a course wherein I don't have to worry much on the expenses and where I can land a job in a variety of industry and that is to take up Commerce/business administration.

About my college education:
I learned a lot from school. Marketing theories strategies etc. The subject I enjoyed the most are my business communication subjects. Wherein I got a perfect score in one of the prelim exam. I enjoyed the interaction among the students and the idea of communicating to real institutions and companies to be able to get the assignments done. Some exams are difficult to pass but nobody had to repeat the subject. Self motivation is I think a good attitude that will get you through any course in your college life.

My current job:
I am now a stay at home mom for a month, but my most recent job was a Marketing assistant position for a distribution company.
I was assigned to be Marketing assistant for an incoming sports brand here in the country. I have to take care of all the marketing programs for the brand, in-store and online. I also handle the social media accounts of this brand and partnership with bloggers and celebrities as well as sports enthusiast. I do competitor reports and market research for the brand.

Am I using what I learned in college:
I honestly think that I wasn't able to apply things that was taught during college, or maybe I wasn't aware that I am already doing it. What I am quite sure is that all the activities and knowledge from my school and the fact that my school was one of the top schools in the country made me more confident to face the job interviews; and that confidence gave me an edge in making things work when you already got the job.

How long did it take to find a job after graduation:
It took me four months after graduation to land a job.

Do I recommend studying BSBA Marketing Management:
I recommend BSBA Marketing Management because I believe it will give you a vast opportunity to work in different industries after graduation.
Salary wise, it depends on which company and what industry. Fresh graduates usually get minimum wage but it gets better once you are an experienced employee.

Advice to people who are thinking of studying this course:
You have to have the heart and determination to pass everything. Equipped yourselves with an open mind and positive attitude because most of the students taking this course are competitive and outgoing.
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M. G.
Studied BSBA in Marketing Management
at Tarlac State University - Tarlac City , Tarlac City
Graduated: 2012

Why did I choose this course:
Because this is my passion, I found myself challenge with this course, since I've been exposed to business world when at a young age. I love dealing with people.

About my college education:
I learned that marketing course is merely a strategy and innovation, that you need to identify the unending needs and wants of a customers, who have different interest and preferences, how can you satisfy them with your service and products offered is the big challenge. That the 4'ps of marketing are essential in one's business which include the product, place, price, promotion. How you create and come up of idea on how a products or services can be beneficial to customers to make their life easy and save time for them. The efficient and effective way of using services and products and how you can delight them in higher degree.

The most difficult challenge was to innovate products from scrap. So we come up with corn husk we made basket, coin purse, bags and different sizes and designs.

The most enjoyable moment was to sell those products in affordable prices, professors, teachers, students appreciated our works and luckily with hardship we passed our thesis because this a big chance that we can graduate in this field of course.

In order to pass this course you need to focus, take advance reading of the next topic, read a lot, manage your study habits, research for additional information and ask your teachers or co- students if there a things not understand, be reluctant, and learned to enjoy it. Because if you have a attitude of come what may that you depend or cheat your seat mates, I assure you that professors are very strict when it comes to quizzes and exams that it one or two seats apart. I realized that school is merely preparation of life outside the business world and challenge my self in this course that you will learn to be creative, competitive, unique, patient, develop negotiation skills and analytical skills.

My current job:
I am employed now as a teller of Du EK Sam Corporation.
I am responsible of disbursing funds in payments of cash deposit which are withdrawn by the customers. I deal with accounting all cash transaction during the day. I am responsible on reviewing Abstract of Collection from Collectors. I am responsible to
Deposit the daily cash collection net of disbursement.I prepare daily Cash position report showing all cash in flows and out flows, compute penalty interest for those accounts which are delinquent in their monthly payments. I also act as a hr coordinator of the branch that I prepare for workdays, attendance monitoring, and also I assist customers and negotiate With them whenever I don't have customers who will pay for their accounts.Need to be productive and flexible within assigned task

Am I using what I learned in college:
Being competitive, time management, save money, trust in yourself and just be yourself that like in school that you can't please everybody just like in working environment, be professional first before emotions, be humble, be positive, you need to dream, aim big and take an action for it.

How long did it take to find a job after graduation:
It took one month for me to find a job.

Do I recommend studying BSBA Marketing Management:
This course will bring you unlimited opportunities. As long, that there is needs and wants for customers exist, business entities exist, bpo's, education, health, it will be easy to find job because marketers are flexible that they able to adapt easily find there selves suit in different jobs.

When it comes to province the minimum salary in a month would be 9,000 to 11,000, but in Manila rate will range to 15 to 18,000. For experienced employees they might have an average of 18,000 and 25,000 above.

There will be lots of opportunities waiting for marketing graduate, and when you become employee it will be your stepping stone, I advice you start saving money, and someday be a boss of your own business.

Advice to people who are thinking of studying this course:
If this is your passion, go, push your self to the limit, if you want challenges you belong to this course, enjoy and focus well in this field, it is better to sacrifice now than to suffer later. Study well and manage your self to be keen observant because it will help you a lot in this field of study.
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R. L.
Studied BSBA in Marketing Management
at De La Salle Lipa , Lipa City
Graduated: 2013

Why did I choose this course:
I chose this program not only because I want to gain knowledge and gain a bachelor degree but because I know that this program can help me to become more confident in every aspects of my life. I know that this program can teach me more things that I am not yet aware and help me to fully understand what marketing is.

About my college education:
Taking marketing management course is not easy, but as semester goes by I already feel how interesting and how fun this course was. There are a lot of things that I learned and a lot of knowledge gained. I've learned how to deal with different kinds of people with different kinds of traits.
To be able to be successful in this course, you should be patient and love what you are doing. You should not only absorb what you have learned but you should put it into practice. And lastly you should love and have passion on what you are doing so that you can be able to achieve your success.

My current job:
I am a project employee in one of the branch of Malayan Insurance Company, Inc.

Am I using what I learned in college:
I used some of the things that I learned in college in my current job. I can now understand and handle different clients with different traits. I can able to promote the services that our company offers.

How long did it take to find a job after graduation:
It took me 10 months before I find a job after graduation because there are a lot of considerations that I should consider.

Do I recommend studying Bachelor of Science in Business Administration major in Marketing Management:
Yes I will recommend this course to others in terms of employment opportunities because this course can give us a lot and better opportunities. And lastly, I will recommend this course because in marketing you will not on gain a lot of knowledge but also we can earn a lot of money as long as we are eager, patient and hardworking.

Advice to people who are thinking of studying this course:
The advice that I can give to people who are considering studying this program, you should understand every single thing that you are gaining. You should take every thing seriously and with love. You should learn and understand how to deal with different types of customers because they are very important in every business. And lastly, just enjoy and love every thing in this course.
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L. P.
Studied BSBA in Marketing Management
at San Pedro College Of Business Administration , San Pedro
Graduated: 2012

About my college education:
My course requires self development and a big change in a teenage life. One must act and think smart not to impress but convince people that you are worthy of their time. To motivate others we must first learn to discipline and respect ourselves.
marketing are made to provide service and lead, to be able to do that we should be geared with knowledge. without proper planning an organization has no direction, but for the best marketer there will always be a plan, and that's strategy.
Good communication skill is a main thing. it helps to win and attract attention of other people. but not all can be convince, so as marketer one requirement for us is to be sincere in everything we do and say.

My current job:
I'm working in a bank as a customer sales representative or as a new accounts. My job is to process newly opened account, maintain the existing account and close the account of the clients. Aside from that I have to market our product and services of our bank.

Am I using what I learned in college:
Ys. marketing are expose to clients to convince them to avail our products, on the other hand me as a marketer have to make sure that our product and service reputation can satisfy our customer. Front-liners are the one who gets feedback from people regarding to service practice. With what I've learned from college is really applicable to my current job right now,

How long did it take to find a job after graduation:
It took me 6 months to have a job.

Do I recommend studying Business Administration major in Marketing Management:
Proven and highly recommended. Where all in the world of business anywhere we look there's transaction, this career and opportunity, is not waiting for us, we should make them. In terms of salary, it's fair enough.
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J. M.
Studied BSBA in Marketing and Advertising (slightly different course)
at De La Salle University Dasmariñas , Dasmarinas City
Graduated: 2013

About my college education:
As Marketing and Advertising Students, creativity and organization of thoughts is a must, but most of the time these things are easily learned or developed. Since marketing and advertising is also a business course, it also involves computation subjects as it's minors and frankly I've been seeing a lot of students excelling in their majors but failing in their minors such as algebra and statistics. Time management and day-to-day planning is essential not only for this subject but for everything else.

My current job:
I am a copywriter

Am I using what I learned in college:
Yes. The marketing and advertising department faculty did a great job in aligning me to this certain skill. They taught the does and don'ts in writing a tagline, slogan or any certain phrase that includes branding. They were very particular in punctuations which at first I found very irritating and useless, but know I am grateful since I've been using it almost everyday.

How long did it take to find a job after graduation:
About 3 months, more or less

Do I recommend studying Bachelor of Science in Business Administration Marketing and Advertising Management:
I'd recommend it for employment opportunities, fulfilling/interesting career, and salary level.

Being a Marketer gives you that advantage of being flexible in all other fields of profession. Marketing itself is really broad and there are many professions under it as well. Its a fulfilling career in the sense that you won't really get tired of seeing your work come to life, commercials, radio ad, print ad. Its just something that you'd be proud of every time it's out there. Good marketers and advertisers are still in demand out there. Until the day comes when people are satisfied with everything they got and no longer need or want anything else, then Marketers and Advertisers will still always be a need or want in the job market as well. Nobody could build a technology to replace human creativity.
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Anna Cariza T. Bucio
Studied BSBA in Marketing Management
at Polytechnic University Of The Philippines In Taguig City , Taguig City
Graduated: 2012

About my college education:
I really love my course and my school. It was a lot of fun. It's like a roller coaster ride wherein I've encountered ups and downs, success and failure but overall a satisfying experience and memories that I will not forget for the rest of my life.
My course has taught me to become versatile, friendly and creative. I remember the project that my professor in Marketing ordered us to do, that is to create a unique profitable service that will appeal to PUPIAN students. It started when I was 3rd year college. What I did was to form a group and build up my idea of having a massage center in our school with a twist, wherein instead of massaging them personally we got the help of Garra Ruffa fish, a therapeutic tiny fish that will help to clean your body by eating your dead cells. As a result, it clicks with all the students cause us to become the talk of the campus since that was new to them and there's a point of curiosity that leads them to try the service. For me that was one of my unforgettable moments in college that I need to do in order to pass my major subject in Marketing. That activity helps me to become more futuristic, think out of the box attitude, flexible and hard working. All in all, I can say that my course fits me because it represents myself and it helps me to grow my inner and outer potential.

My current job:
I am a Sales and Marketing Assistant in Philprime Global Corporation. We are in the field of construction and earned already a respectable 40 years in the industry. As an assistant, my job is to coordinate and deal to a lot of people both to the clients and personnel. My job allows me to gain a technical knowledge that belongs for a civil engineer. Since our clients are mainly engineers I need to know all the things to our products because I am handling the phonecall inquiries, sometimes I even go to the project site just to offer our products to our clients like my experience of going to Bataan, Batangas and Cavite wherein I can say that the experience is truly worthwhile. I am so happy that I am employed to this company.

Am I using what I learned in college:
Absolutely, what I learned to our university was really practical. Now that I am a career woman now there is the time wherein I think what we did on our college days was tougher than in the reality. On our college days we need to come up with a unique ideas that will improve the marketability of a certain company but now in my work even small ideas, not that so unique, it was very valued and considered already a bright idea. Meaning life in the business world was so easy, just be imaginative and creative.

How long did it take to find a job after graduation:
It took only 2 and a half months when I employed to my first job. At first I tried to the industry of telecommunication and banking but I failed to get the job there because maybe, really not meant to be. Others offered me a high salary but requires a pressured schedule and toxicating kind of work wherein at the end of the day I refused with the offer.

Do I recommend studying Bachelor of Science in Business Administration Major in Marketing Management:
My answer here is A BIG YES! Of course, I will recommend the course of Business Administration Major in Marketing Management as a one of a great course to incoming college students. The reasons are, aside from the fact that it will open a lot of opportunities for them, it is also an interesting subject that allows students to experience a lot of things like building a creative career path of them, become socialized, learned to value and express the talents they have and so much more. Actually after graduation, we could easily seek jobs since the course was very versatile. We could line ourselves to the different vacant position in the industry. So therefore I highly recommend this course to all students who will be a college student this coming school year.
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K. M.
Studied BSBA in Marketing Management
at St. Michael's College Of Iligan City , Iligan City
Graduated: 2012

About my college education:
Well, studying in a college like our school and enrolling a four year-course is difficult specially when it comes to Feasibility Studies and Marketing Research which is really important for us to learn. It needs time and effort to pursue college. It requires a lot of skills, and one of this is the interpersonal skills.

I believe that as a business student, we should interact with our classmates as well as the teachers because it will be one of the tools we should learn to gain customers. We must have interpersonal relationship towards others and most specially, to God. And as the vice-governor of our college before, I managed to balance my time despite of my hectic schedules and was able to finish it.

My current job:
As of now, I have no job. I did not apply job after graduation because I was planning to put-up small business.

Am I using what I learned in college:
As a graduate of a business course, I could say that it is my advantage to apply in any offices and companies because everywhere is business. We are taught in convincing customers, and more importantly, we are taught on how to satisfy customers.

Do I recommend studying Bachelor of Business Administration Major in Marketing Management:
Yes, I would recommend this course because now-a-days, jobs are hard to find and opening a business would be a better solution for financial problems somehow.
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Lincoln Diaz Jr.
Studied BSBA in Marketing Management
at St. Michael's College Of Iligan City , Iligan City
Graduated: 2011

About my college education:
The education system of St. Michael’s College is excellent in such a way that its students are being taught to become daring, innovative, and influential to social transformation. The institution is making sure that its students live the core values - Faith, Service, and Excellence.
St. Michael’s College has programs that contribute to social transformation such as livelihood program tapping the Gawad Kalinga. Families in the community of GK are trained and educated on various products-making such as rugs, peanut butter, recycling and other products that can be produced from scratch and trash. This will not only help these families earn a living but as well help lessen garbage thrown in the street. These activities inculcate that each one of us has a responsibility of making a better world for the future generations to come.
We, at St. Michael’s College, practice the 5S+1 every day. This is we practice self-discipline, and social and environmental awareness.
Therefore, St. Michael’s College is not only focusing on academic learning but also on holistic learning which touches the social, emotional, psychological, and mental side of its students.
I am truly proud to be a Michaelite. The training and education that this institution had provided me is invaluable that I will perennially take with me wherever I go. I love the idea that I am now an alumnus of SMC. I like the lessons, academic or not, I learned in SMC which greatly helped me improve my skill in handling our family business.
The education I got from SMC was indeed interesting. It provided me experiences that I would never ever get from others. It is relatively easy, for me, since I am already exposed to the actual stuff of having to run a business.
The course itself was kind of easy for me since I am already working for my family-owned business which I personally manage. So, I get to see the theories we studied in this course brought to life.

My current job:
I’m currently working for the family-owned business since I stand as the general manager. I was juggling two roles before which are being a manager and at the same time a student. I am focusing on expanding our business further and making adjustments to the ever getting tighter market share competition here in the City of Iligan. Especially now that there is going to be a store opening soon that would operate 24 hours a day near to our 24hour store, which has operated for 15 years now.

Am I using what I learned in college:
It is indeed useful for me what I learned in school. The theories are applicable and the new ideas helped me a lot in many situations whether it is in trouble shooting problems or injecting newly developed system for the business to be able to keep up with the competition.

How long did it take to find a job after graduation:
It is not my priority to find a job aside from taking care of family-owned business. but if i were to find a job, it would have taken me a month or two to get a job since there are job openings already available that suit me after i graduated.

Do I recommend studying BSBA in Marketing Management:
I would recommend the course I took in SMC because marketing management is one of the backbones of the business aside from accounting and human resources.
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Joy A. Yagaya
Studied BS in Commerce major in Marketing Management (slightly different course)
at Far Eastern University , Manila
Graduated: 2012

Why did I choose this course:
I speak a lot.

About my college education:
Presenting my thesis was my most enjoyable experience while studying.

My current job:
I am an Accounting Auditor.
I check every transaction of a specific branch that was assigned to me. I communicate with supervisors/counter assistants regarding missing documents and other things that are related to our job. I also update our trackers.

Am I using what I learned in college:
Communication with customers.

How long did it take to find a job after graduation:
5 months.

Do I recommend studying BSC Marketing Management:
Yes.

Advice to people who are thinking of studying this course:
All you need is analization and confidence.
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