FindUniversity.ph
Philippines Universities & Colleges Guide

Bachelor of Mass Communication in the Philippines

The Bachelor of Mass Communication program provides knowledge to students on the basic theories, concepts and skills in mass communication. It mainly focuses on areas such as media and communication through writing, production and research and it allows students to choose their electives.

How is Bachelor of Mass Communication different from other Communication programs?


Unlike the AB in Mass Communication and AB in Communication, the Bachelor of Mass communication is known as a more general program and has a broad coverage of subjects, including topics in community journalism, radio-TV broadcasting, advertising, public relations, Communication Arts and religious communication.

What are the admission requirements for Bachelor of Mass Communication in the Philippines?


  • Must have recommendation from high school principal and school guidance counsellor certifying to the applicant’s work and from a prominent member of the community
  • Must have the Original copy of high school card (Form 138A)
  • Must have most recent medical and dental health record
  • Must take and pass the College Entrance Examination
  • Must have a copy of NSO certified birth certificate
  • Must have a certificate of good moral character
  • Must have a copy of high school diploma
  • One 2”x 2” copy of latest photo

How long does it take to complete Bachelor of Mass Communication in the Philippines?


The Bachelor of Mass Communication program takes 4 years to complete. The curriculum consists of 42 units of core courses and 12 units of electives.

What subjects are included in the Bachelor of Mass Communication program?


  • Principles of Advertising and Public Relations
  • Environmental Reporting And Commentary
  • Introduction To Communication Research
  • Special Topics In Mass Communication
  • Introduction To Mass Communication
  • Communication And Development
  • Gender, Media and Development
  • Radio And Television Advertising
  • Environmental Laws & Policies
  • Communication And Society
  • Introduction To Broadcasting
  • Introduction To Mass Media
  • Mass Media Law And Ethics
  • Radio Station Management
  • The Community Newspaper
  • Communication Research
  • Principles of Journalism
  • Development Reporting
  • Print Media Advertising
  • Church Public Relations
  • Mass Media and Society
  • Advertising Campaigns
  • Elements Of Research
  • Bisayan Broadcasting
  • Advertising Principles
  • Tv/News Production
  • Acting And Directing
  • Religious Journalism
  • Law of Mass Media
  • Bisayan Journalism
  • Press Photography
  • School Publications
  • Film Appreciation
  • Radio-Tv Writing
  • Opinion Writing
  • Feature Writing
  • News Reporting
  • Public Relations
  • TV Production
  • New Editing
  • Ecosystems

What are the career opportunities for graduates of Bachelor of Mass Communication in the Philippines?


  • Corporate Trainer (Business Communication)
  • Corporate Communications Team Leader
  • Corporate Communications Manager
  • Marketing Communications Specialist
  • HR Communications Supervisor
  • Communication Skills Trainer
  • Communication Specialist
  • Communications Analyst
  • After Sales Analyst
  • Consumer Sales
  • Online Writer

Reviews of Bachelor of Mass Communication graduates:

Q. J.
Studied AB in Mass Communication (slightly different course)
at Isabela State University , Echague
Graduated: 2008

About my college education:
My college education experience was challenging. It was challenging in the sense that the school's available training and facilities related to my course were few. But I was able to get through college by helping myself. I joined our school publication, hanged out with local media practitioners, and worked part-time in a local newspaper.

A student taking up AB Mass Comm should have good interpersonal skills, hard work, good analysis skills, excelleng research skills, passion, good Language skills, initiative, and confidence.

My current job:
Editorial assistant

Am I using what I learned in college:
What I am using in my professional career are the skills I obtained through work experience, seminars, workshops and from journalism books that I bought for myself then.

How long did it take to find a job after graduation:
A week

Do I recommend studying AB in Mass Communication:
Yes. This course could lead to a lot of employment opportunities and interesting careers in the media. However, compared to other fields, in this industry, the salary level isn't that high. But the experiences that it offers are uniquely exciting and very rewarding.
Was this review useful to you? Yes No

Find Communications schools

0.016